Agencies

Agency best practices and resources for working with the #paid team

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17 articles in this collection
Written by Danielle Cassin, Shannon Romoff, Tony Yu and 3 others

#paid Campaign (Process/Best Practices)

How to Prepare for #paid Strategic Kick Off Call

What you need to know before your Kick Off Call

Written by Danielle Cassin
Updated over a week ago

Confirm Your Campaign's Key Metric of Success

Learn how to define your Campaign Key Metric of Success

Written by Danielle Cassin
Updated over a week ago

Best Practices for Alcohol Brand Campaigns

Alcohol campaigns have a few important rules and regulations to follow so you can have a successful campaign

Written by Danielle Cassin
Updated over a week ago

Best Practices for Creator Campaigns with Travel

Here are a few best practices and considerations to keep in mind when running social campaigns with travel

Written by kristina Kuleshoff
Updated over a week ago

Best Practices for Automotive Campaigns

Learn to flawlessly execute your first car campaign.

Written by Justin Zychowicz
Updated over a week ago

Best Practices for Brand Exclusivity

Exclusivity is an agreement between your brand and creator to not work with competitors for a period of time

Written by Shannon Romoff
Updated over a week ago

Best Practices for Writing Your Campaign Brief

Your brief houses all of the information needed to successfully inform creator content—check out these tips on making it great!

Written by Samantha Huynh
Updated over a week ago

Creators

Follower Health Explained

How do we distinguish between real and fake followers?

Written by Shannon Romoff
Updated over a week ago

Establishing Your Creator Pool

How do you work with your client to develop a healthy creator criteria?

Written by Tony Yu
Updated over a week ago

Platform

Recommended Creator Explained

Learn what the ✓ sign means when reviewing your creator handraise options.

Written by Danielle Cassin
Updated over a week ago

How to Approve Content and Provide Feedback

When content is submitted by creators, it's simple to use #paid to provide feedback and approve posts!

Written by Shannon Romoff
Updated over a week ago

How to Add Guests or Team Members to Your Campaign

You can add a Guests to any campaign in your dashboard

Written by Shannon Romoff
Updated over a week ago

How Projected Organic Performance is Calculated

Written by Shannon Romoff
Updated over a week ago

Paid Amplification

Best Practices when selecting content for Creator Licensing

Written by kristina Kuleshoff
Updated over a week ago

Ways to Leverage the Facebook Pixel

Learn the many use cases for a Facebook Pixel.

Written by kristina Kuleshoff
Updated over a week ago

How to Share Pixels With Your Advertising Partners

Learn how to share your brand's website activities to target their audiences better

Written by kristina Kuleshoff
Updated over a week ago

Content

Best Practices for Repurposing Creator Content

Brands have social rights to all of the content produced on their program for up to 1-year.

Written by Shannon Romoff
Updated over a week ago